---
title: "Plans & Pricing"
description: "Overview of Sealmetrics plans, pricing, and what's included in each tier."
canonical_url: "https://docs.sealmetrics.com/billing"
lang: "en"
date_generated: "2026-10-08T17:47:47.862Z"
source_hash: "a1495ca56d101a95631021ae7c317e945bae9d3175f94f27519776802bbe71b5"
content_type: "documentation"
owner: "docs"
llm_priority: "useful"
source_file: "billing/index.mdx"
publisher: "Sealmetrics"
---

# Plans & Pricing

Canonical page: https://docs.sealmetrics.com/billing

Sealmetrics offers three volume-based plans designed to scale with your business needs. All plans include unlimited websites, unlimited users, privacy-first tracking, attribution modeling, and core reporting features.

## Plan Comparison

| Feature | Growth | Scale | Enterprise |
|---------|:------:|:-----:|:----------:|
| **Monthly Price** | €599 | €1,079 | Custom |
| **Annual Price (per month)** | €499 | €899 | Custom |
| **Monthly Events** | 5M | 15M | Unlimited |

### Core Features (All Plans)

All plans include:
- Unlimited websites
- Unlimited users
- 24 months data retention
- Full API access
- MCP Server
- BigQuery export
- CSV/JSON export
- LENS AI (Chat + Reports) — rule-based Insights coming soon
- Conversion tracking
- Funnel analysis
- Bot detection & fraud protection
- Consentless tracking
- Real-time data — hits normally in reports in under 2 min; the SLA guarantees each day complete before 6 AM
- Email reports & alerts
- Multi-site portfolio view
- Agent AI Analytics — coming soon (when live, AI agents are tracked and never billed)

### Plan Differences

| Feature | Growth | Scale | Enterprise |
|---------|:------:|:-----:|:----------:|
| Monthly events | 5M | 15M | Unlimited |
| LENS AI assistant (your own LLM key) | Included | Included | Included |
| [Seal AI Private](/billing/seal-ai-private) (managed, EU) | Add-on | Included | Included |
| Webhooks | - | Yes | Yes |
| Audit logs | - | Yes | Yes |
| Role-based access | Basic | Advanced | Full |
| Uptime SLA | 99% | 99.5% | 99.9% |
| Support | Email | Email + Chat + Priority | Priority + Dedicated AM |
| Onboarding | Docs | 1 session | White-glove |

## Choosing the Right Plan

### Growth (€599/month, €499 annual)

**Best for:** Growing teams and mid-size e-commerce businesses

Choose Growth if you:
- Have up to 5M monthly events
- Need BigQuery integration for custom analysis
- Want full API access and MCP Server
- Need all core analytics and reporting features

### Scale (€1,079/month, €899 annual)

**Best for:** Multi-brand retailers and larger organizations

Choose Scale if you:
- Have up to 15M monthly events
- Need webhooks and audit logs
- Require advanced role-based access control
- Need priority support

### Enterprise (Custom pricing)

**Best for:** Large organizations with custom needs

Choose Enterprise if you:
- Need unlimited events
- Want a dedicated account manager
- Need isolated data processing
- Require 99.9% SLA guarantee

## Event Limits & Upgrades

Sealmetrics uses a **no overage** billing model:

- **No surprise charges** — your monthly price is fixed
- **Tracking never stops** — if you exceed your event limit, data collection continues
- **Free overage month** — one month per year of overage is absorbed at no extra cost
- **Auto-upgrade** — if you exceed your event limit for 2 consecutive months (without forgiveness), Growth is automatically upgraded to Scale. When a Scale plan exceeds its limit for 2 consecutive months, we notify you to discuss Enterprise — this change is not automatic
- **Downgrade suggestions** — if your usage drops below 50% for 3+ months, we'll suggest a more suitable plan

**Tip:**

## Getting Started

## Frequently Asked Questions

### Can I change plans?

Yes, you can upgrade or downgrade at any time. Changes take effect immediately:
- **Upgrades:** Prorated charge for remaining billing period
- **Downgrades:** Credit applied to future invoices

### Is there a free trial?

Every account starts with its first 1M events free, in total and with no card. Paid plans can also be tried for 14 days: you enter a payment method when you start, but you're not charged until the trial ends — cancel before then and you pay nothing.

### What happens if I exceed my event limit?

Tracking continues without interruption. There are no overage charges — your monthly price stays fixed. If you exceed your limit for 2 consecutive months, Growth is automatically upgraded to Scale. For Scale, we notify you to discuss Enterprise instead — the move is not automatic.

### Do you offer discounts?

- **Annual billing:** Save approximately 17% compared to monthly (2 months free)
- **Nonprofits:** 50% discount (contact us)
- **Startups:** Special pricing available (contact us)

### Can I cancel anytime?

Yes, cancel anytime with no penalties. You'll retain access until the end of your billing period.

---

## More Information

- [Growth Plan Details](/billing/plans/growth)
- [Scale Plan Details](/billing/plans/scale)
- [Enterprise Plan Details](/billing/plans/enterprise)
- [Features Comparison](/billing/features-comparison)
- [Usage & Limits](/billing/usage-limits)