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First Party Tracker

How 1st Party Tracking Works

Why Install a First-Party Tracker Instead of a Third-Party Tracker?

By using our first-party tracker, you’ll be better protected against ad blockers.
Ad blockers often block scripts from third-party domains. However, when you upgrade to a first-party tracker, ad blockers will recognize that the JavaScript is loaded from your own domain and, as a rule, it won’t be blocked.

To access the tracker setup:

  1. Log in to app.sealmetrics.com
  2. Go to Settings → Tags & API info
  3. Select 1st Party Tracker

![SealMetrics First Party Tracker navigation screenshot]//img/first-party-tracker-navigation.png)


Below is an example of the 1st Party Tracker Code screen you’ll see in your SealMetrics account:

![SealMetrics tracker code setup screenshot]//img/first-party-tracker-code.png)


How to Install SealMetrics’ First-Party Tracker

Before installing SealMetrics’ first-party tracker, complete the following steps:

  1. The setup screen will display the subdomain you need to create.
    If you plan to track multiple domains, create the same subdomain for each domain.

  2. Add an A record in your DNS Manager with the following value: 45.148.1.221

  3. Notify us at hello@sealmetrics.com once you’ve completed the two tasks above.

  4. When you receive the confirmation email from hello@sealmetrics.com,
    copy and paste the provided Tracker Code snippet into the <head> section of your website.

And then — the magic starts! ✨
SealMetrics will begin tracking immediately.


If you have any questions, contact us at hello@sealmetrics.com.