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First Steps with SealMetrics

Get up and running with SealMetrics in under five minutes.
This guide walks you through account setup, tracking installation, and your first analytics insights.

Quick Setup Checklist​

  1. Create your SealMetrics account
  2. Install the tracking code on your website
  3. Verify data collection
  4. Set up conversion goals
  5. Explore your dashboard

Step 1: Account Creation​

Sign Up Process​

  1. Visit sealmetrics.com
  2. Click "Try SealMetrics" or "Sign Up"
  3. Enter your business email and create a password
  4. Verify your email address
  5. Complete your profile information

Account Configuration​

  • Company Information: Add your company name and website
  • Industry Selection: Choose your business category
  • Team Size: Select your organization size
  • Use Case: Describe your primary analytics needs

Step 2: Install Tracking Code​

Getting Your Tracking Code​

  1. Navigate to Settings → Installation
  2. Copy your unique tracking code
  3. Choose your preferred installation method

Installation Methods​

Manual Installation​

Add this code to your website’s <head> section:

<script>
 (function(s,e,a,l,m,t,r,i,c,s){
    // SealMetrics tracking code
    // Your unique code will be provided in the dashboard
 })(window,document,'script','sealmetrics');
</script>

### WordPress Plugin
	1.	Install the SealMetrics WordPress plugin
	2.	Enter your tracking ID in the plugin settings
	3.	Activate tracking across your site

### Google Tag Manager
	1.	Create a new Custom HTML tag
	2.	Paste your SealMetrics tracking code
	3.	Set trigger to All Pages
	4.	Publish your container

    ## Step 3: Verify Installation

### Real-Time Verification

1. Visit your website in a new browser tab  
2. Go to the **SealMetrics Dashboard**  
3. Check the **Real-Time** section for active visitors  
4. Confirm your visit appears in the data  

### Testing Checklist

- Page views are being recorded  
- Traffic sources are correctly identified  
- Geographic data is visible  
- Device information appears  

---

## Step 4: Set Up Conversion Goals

### Types of Goals

#### Page View Goals
- Thank you pages  
- Confirmation pages  
- Specific landing pages  
- Download completions  

#### Event Goals
- Button clicks  
- Form submissions  
- Video plays  
- File downloads  

#### E-commerce Goals
- Purchase completions  
- Add-to-cart events  
- Checkout initiations  
- Revenue tracking  

### Goal Configuration

1. Navigate to **Goals → Create New Goal**  
2. Choose goal type: *Page View, Event, or E-commerce*  
3. Define goal conditions  
4. Set goal value *(optional)*  
5. Save and activate the goal  

---

## Step 5: Explore Your Dashboard

### Key Metrics Overview

- **Visits:** Total unique visitors  
- **Page Views:** Total pages viewed  
- **Conversion Rate:** Goal completion percentage  
- **Traffic Sources:** Where visitors come from  

### Important Reports

- **Acquisition:** Traffic source analysis  
- **Behavior:** Page performance and user flow  
- **Conversions:** Goal tracking  
- **Real-Time:** Live visitor activity  

### Dashboard Customization

- Pin important metrics to the overview  
- Create custom date ranges  
- Set automated reports  
- Configure alert notifications  

---

## Common Setup Issues

### Tracking Not Working

**Symptoms:** No data in the dashboard  
**Solutions:**
- Verify code placement  
- Check for JavaScript errors  
- Ensure code appears on all pages  
- Allow 24 hours for processing  

### Duplicate Tracking

**Symptoms:** Inflated page view numbers  
**Solutions:**
- Remove duplicate codes  
- Check for multiple analytics tools  
- Ensure single installation per page  

### Missing Conversions

**Symptoms:** Goals not recording properly  
**Solutions:**
- Verify goal setup  
- Test triggers manually  
- Check page URL matching  
- Confirm event firing  

---

## Next Steps

### Week 1: Foundation
- Monitor basic metrics daily  
- Verify all pages are tracked  
- Set up essential conversion goals  
- Familiarize yourself with the dashboard  

### Week 2: Optimization
- Analyze traffic sources  
- Identify top-performing content  
- Add advanced goals  
- Create custom segments  

### Month 1: Advanced Features
- Implement e-commerce tracking  
- Set up funnel analysis  
- Create custom reports  
- Integrate with other tools  

---

## Best Practices

### Data Quality
- **Consistent Tracking:** Add SealMetrics to all pages  
- **Goal Alignment:** Match goals to business KPIs  
- **Regular Monitoring:** Review data weekly  
- **Team Training:** Educate your marketing and analytics teams  

### Privacy Compliance
- **No Consent Required:** 100% cookieless  
- **Data Protection:** Aggregated and anonymous by design  
- **Legal Compliance:** GDPR, CCPA, and PECR ready  
- **Transparency:** Communicate privacy-first analytics to users  

### Performance Optimization
- **Minimal Impact:** Lightweight, asynchronous script  
- **Async Loading:** Non-blocking performance  
- **CDN Delivery:** Global speed and reliability  
- **Regular Updates:** Always up to date and secure