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Billing FAQ

Common questions about plans, pricing, and billing.

Plans & Pricing​

Which plan is right for me?​

Your SituationRecommended Plan
Trying Sealmetrics on a small site, up to 1M events totalFree tier
Growing team, up to 5M eventsGrowth
Multi-brand retailer, up to 15M eventsScale
Unlimited events, custom requirementsEnterprise

Can I try before I buy?​

Yes. Every account starts with its first 1M events free — in total over the life of the account, not per month — with no card required. Paid plans (Growth and Scale) can also be tried for 14 days: you enter a payment method in the secure Stripe checkout, but you are not charged until the trial ends, and you can cancel anytime during the 14 days at no cost.

Is there a free plan?​

Yes. Signing up self-service — create an account, verify your email, then create an organization — starts you on a free tier with no credit card required: 1,000,000 events total, cumulative for the life of the organization and not reset monthly. Sites provisioned through the Agentic Package start on the same free tier. If a 14-day trial on a paid plan ends without an active subscription, the account also drops to this free tier (you keep read access to your existing data). We also offer special pricing for nonprofits and early-stage startups.

Do you offer discounts?​

DiscountAmountHow to Get
Annual billing~17% savings (2 months free)Select annual at checkout
Promo / coupon codeVariesEnter the code at checkout
Nonprofits, startups, educationVaries by caseEmail sales@sealmetrics.com

If you have a promotional code, you can enter it during checkout — the code is validated (expiry, usage limits, and any plan restrictions) and the discount is applied to your subscription before payment.

What currency do you charge in?​

All prices are in Euros (EUR). Charges appear in EUR on your statement; your bank handles conversion if needed.


Changing Plans​

Can I upgrade at any time?​

Yes. Upgrades take effect immediately:

  • You get instant access to new features
  • Prorated charge for the remainder of your billing period

Can I downgrade at any time?​

Yes. Downgrades take effect at your next billing cycle:

  • You keep current features until period ends
  • New (lower) rate applies on next bill

Can I switch from monthly to annual?​

Yes. You'll:

  1. Pay prorated annual amount (minus credit for current month)
  2. Start saving ~17% immediately
  3. Next charge is in 12 months

Billing & Payments​

When am I charged?​

  • Monthly: Same day each month (based on signup date)
  • Annual: Once per year on your signup anniversary

Can I subscribe through Shopify?​

Yes. If you install Sealmetrics from the Shopify App Store, billing is handled through Shopify's Managed Pricing and managed from your Shopify Admin (prices shown in USD). Otherwise, signing up directly on sealmetrics.com bills through Stripe (in EUR). An account uses one channel or the other, never both at the same time.

What payment methods do you accept?​

MethodAvailability
Credit/debit cards (Visa, Mastercard, Amex)All plans
Other Stripe-supported cardsAll plans

Payments are processed securely through Stripe. Bank transfer, SEPA Direct Debit, and PayPal are not currently supported.

Do I get an invoice?​

Yes. Every payment generates an invoice with:

  • Itemized charges
  • VAT breakdown (EU)
  • PDF download option

Invoices are issued through Quaderno for VAT compliance, with EU VAT numbers validated against VIES. See Invoices & Payments for details.

Can I add a PO number to invoices?​

There is no self-service field for PO numbers in the dashboard. Contact billing@sealmetrics.com with your PO number and we will include it on your invoices.


Limits & Overages​

What counts as an event?​

Events include pageviews, virtual pageviews (SPAs), conversions, micro-conversions, and custom events. All event types count toward your monthly limit.

What happens if I exceed my event limit?​

  1. Tracking continues (no data loss)
  2. No overage charges — your monthly price stays fixed
  3. One free overage month per year is included (used automatically for the first month you go over)
  4. If you exceed your limit for two consecutive months that aren't forgiven, a Growth plan is auto-upgraded to Scale. A Scale plan is not auto-upgraded — instead you receive an email to discuss an Enterprise plan. (Auto-upgrade applies to Stripe-billed accounts; Shopify-billed accounts are asked to upgrade manually in Shopify Admin.)

Do unused events roll over?​

No. Event allowances reset each billing cycle.


Trials & Cancellation​

How does the free trial work?​

  1. Sign up and choose a plan
  2. Enter your payment method in the secure Stripe checkout — you are not charged yet
  3. Get full access to all features for 14 days
  4. When the trial ends, your subscription activates automatically — unless you cancelled during the trial

What happens when my trial ends?​

  • If you keep your subscription: It activates automatically and the first charge is made
  • If you cancelled during the trial: Nothing is charged, and your account drops to a limited free tier (you can view existing data) until you pick a paid plan

How do I cancel?​

  1. Go to Settings > Billing > Plan
  2. Click Cancel Subscription
  3. Confirm cancellation
  4. Access continues until period ends

Is there a cancellation fee?​

No. Cancel anytime with no penalties.

Can I get a refund?​

Refund eligibility depends on your plan and circumstances. In general, monthly plans run to the end of the current period, while annual plans may qualify for a prorated refund depending on your case. Contact billing@sealmetrics.com to review your situation.

What happens to my data after cancellation?​

After cancellation your account becomes read-only and your data is retained for a limited period during which you can still export it, after which it may be permanently deleted. Exact retention timing depends on your case, so export your data before cancelling if you need it. Contact billing@sealmetrics.com if you have specific retention questions.


Taxes​

Do you charge VAT?​

LocationVAT Treatment
Spain21% IVA charged
EU with valid VAT IDReverse charge (0%)
EU without VAT IDYour country's VAT rate
Non-EUNo VAT

How do I add my VAT number?​

Provide your VAT ID during signup, or contact billing@sealmetrics.com to add it to your account. VAT numbers are validated against VIES, and future invoices then show the reverse charge treatment.

Can I get a VAT refund for past invoices?​

If you forgot to add your VAT ID, contact billing@sealmetrics.com with:

  • Your VAT number
  • Invoice numbers affected

We'll issue corrected invoices and credit the VAT.


Users & Teams​

Can multiple people share one login?​

No. Each team member should have their own login for:

  • Security (audit trail)
  • Personalized settings
  • Individual permissions

How many users can I have?​

All plans include unlimited users. There is no user limit on any plan.

Can I give clients read-only access?​

Yes. Invite users with "Viewer" role. They can see dashboards but not change settings.


Security​

Is my payment information secure?​

Yes. We use Stripe for payment processing:

  • PCI DSS Level 1 certified
  • We never see or store your full card number
  • All transactions encrypted

Can I use 2FA for billing?​

2FA protects your entire account, including billing. Enable at Settings > Security > Two-Factor Authentication.


Getting Help​

Who do I contact for billing issues?​

Can I talk to someone about pricing?​

Yes! For custom pricing or questions:

Where can I see my current plan and usage?​

Go to Settings > Billing for:

  • Current plan details
  • Usage statistics
  • Invoice history
  • Payment methods
Written and maintained by the Sealmetrics Team