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Implementation & Tracking FAQ

Installing Sealmetrics takes one tracking pixel in the <head> of your site or a Google Tag Manager tag, after which measurement starts immediately; conversions and micro-conversions are event pixels you add where the action happens, and the Real-Time Report shows events within 10 seconds.

How do I install Sealmetrics?​

Insert your tracking pixel in the <head> of your website or via Google Tag Manager.
Once added, Sealmetrics begins measuring immediately.

Does Sealmetrics work with Google Tag Manager?​

Yes.
Just ensure the Sealmetrics tag is not blocked by Consent Mode or cookie banners.

Can I track conversions and micro-conversions?​

Yes.
Add event pixels anywhere in your site:

  • Add to cart
  • Checkout
  • Form submits
  • Leads
  • Purchases (with revenue variable)

How do I verify tracking?​

Use the Real-Time Report.
Events normally appear within a couple of minutes.

In short
  • Install the tracking pixel in the <head> or via Google Tag Manager; measurement begins immediately, as long as the tag is not gated behind Consent Mode or a cookie banner.
  • Conversions and micro-conversions (add to cart, checkout, form submits, leads, purchases with revenue) are event pixels placed anywhere on the site.
  • Verify tracking in the Real-Time Report — events normally appear within a couple of minutes.
Written and maintained by the Sealmetrics Team