E-commerce Conversion Tracking
Complete guide for tracking e-commerce conversions with SealMetrics. This section provides everything you need to measure sales, revenue, and shopping behavior on your online store.
Proper e-commerce tracking enables you to calculate accurate ROI, understand which marketing channels drive sales, and optimize your conversion funnel. Learn how to implement purchase tracking, send transaction data with custom properties, and measure the complete customer journey from first click to final sale without requiring cookie consent.
Available Guides
- E-commerce Setup Guide - Step-by-step instructions for implementing purchase and revenue tracking
- Event Properties Guide - Learn which data fields to send with conversion events for maximum insight