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Pages

The Pages report analyzes page-level performance, showing which pages receive the most traffic and how they perform.

Accessing the Report​

  1. Select a site from the site selector
  2. Click Pages in the sidebar

URL pattern: /sites/{site_id}/pages

Tabs​

The report has two tabs with different perspectives:

All Pages Tab​

Shows all pages that received traffic during the selected period.

ColumnDescription
PageURL path and page title
Trend7-day sparkline showing recent traffic pattern
PageviewsTotal views (with relative progress bar)
Unique VisitorsDistinct visitors (with relative progress bar)
Content GroupAssigned content group (if configured)

Landing Pages Tab​

Shows pages where sessions started (entry points to your site).

ColumnDescription
PageURL path and page title
EntrancesSessions that started on this page (with progress bar)
Bounce RatePercentage of single-page sessions
ConversionsConversions attributed to this landing page (with progress bar)
Content GroupAssigned content group (if configured)

Bounce Rate Colors​

ColorBounce RateInterpretation
Green< 40%Good engagement
Yellow40-70%Average
Red> 70%May need attention

Top Pages Chart​

Horizontal bar chart showing the 10 most visited pages.

  • Bars represent pageview count
  • Hover for exact values
  • URLs truncated if too long

Content Groups​

Content groups categorize pages for aggregated analysis.

What Are Content Groups?​

Instead of analyzing individual URLs, group related pages:

GroupExample Pages
Blog/blog/, /articles/
Products/products/, /shop/
Checkout/cart, /checkout/*
Account/account/, /profile/

Filtering by Content Group​

  1. Click the content group filter above the table
  2. Select one or more groups
  3. Table shows only pages in selected groups

Configuring Content Groups​

Content groups are configured in Settings → Properties.

See Content Grouping for setup instructions.

Filtering​

Table Filter Builder​

Click the filter icon to open the filter builder:

Available fields:

  • Path (URL path)
  • Title (page title)
  • Pageviews
  • Unique Visitors
  • Bounce Rate
  • Conversions

Operators:

  • Text: contains, starts with, equals
  • Numbers: greater than, less than, equals

Example filters:

GoalFilter
Blog pages onlyPath starts with "/blog"
High traffic pagesPageviews greater than 1000
Problem pagesBounce Rate greater than 70
Converting pagesConversions greater than 0

Combining with Global Filters​

Page report respects global filters:

  1. Global filter: Country = Spain
  2. Table filter: Path contains "products"
  3. Result: Product pages viewed by Spanish visitors

Trend Sparklines​

Each row includes a 7-day trend sparkline:

  • Shows relative traffic pattern
  • Identify growing vs declining pages
  • Quick visual for recent performance

Use Cases​

Finding Top Content​

  1. Go to All Pages tab
  2. Sort by Pageviews (default)
  3. Review top 10-20 pages
  4. These are your most valuable content pieces

Identifying Problem Landing Pages​

  1. Go to Landing Pages tab
  2. Sort by Bounce Rate (descending)
  3. Look for high-traffic pages with high bounce rates
  4. These pages may need improvement

Analyzing Blog Performance​

  1. Configure content group for "Blog"
  2. Filter by Blog content group
  3. Review:
    • Which posts get most traffic?
    • Which have best conversion rates?

Finding Conversion Opportunities​

  1. Go to All Pages tab
  2. Filter: Pageviews > 500 AND Conversions = 0
  3. These high-traffic pages aren't converting
  4. Consider adding CTAs or conversion elements

Tracking New Page Performance​

  1. Publish new page
  2. Wait 24-48 hours
  3. Search for the page path
  4. Monitor:
    • Initial traffic ramp
    • Bounce rate vs site average
    • Trend direction

Export​

Click Export to download:

  • All visible rows (respecting filters)
  • All columns including content group
  • CSV format